Complexity Gaming, an esports organization, has officially opened the doors of the GameStop Performance Center, which is the 11,000 square-foot headquarters designed by ICRAVE.
The GameStop Performance Center houses performance facilities for Complexity Gaming’s players, and is also a public area, and a retail space, for fans and visitors alike.
“We see the opening of our new headquarters as a critical step toward the professionalization of the esports industry overall and our vision for Esports 3.0″ Founder/CEO of Complexity Gaming CEO Jason Lake said.
“Given our organization’s deep history, we are excited to continue this journey with an unprecedented facility that will drastically improve the lives of our players and provide a permanent home at The Star in Frisco for our fans old and new.”
“The opening of Complexity Gaming’s headquarters at The Star provides fans of all ages an opportunity to engage with our franchises in a unique, hands-on way” Dallas Cowboys owner Jerry Jones said.
“The GameStop Performance Center will bring a new excitement to the world of esports and adds yet another unique experience to The Star that fans and visitors will be able to see up close and in person on our campus.”