704Games, the Race Team Alliance, and NASCAR have officially announced their plans for the inaugural eNASCAR Heat Pro League which is set to take place at Charlotte Motor Speedway on Memorial Day weekend.
The event will be streamed live from Sunday May 26th. The Xbox race kicks off at 3:30 pm with the Playstation race starting directly after.
The second round of races will take place Wednesday, May 29th.
“The eNASCAR Heat Pro League is a result of incredible industry collaboration and a shared commitment to growing NASCAR through innovation” NASCAR Senior Vice President and Chief Digital Officer Tim Clark said.
“The esports community is massive, highly engaged and passionate, and our league presents an unparalleled opportunity to reach new and existing fans.”
704Games Managing Director of Esports Ed Martin said the following:
“Players from across the country competed to be part of the eNASCAR Heat Pro League with the best of the best being chosen by teams to compete in the inaugural season back in March.
“The 28 drafted drivers have spent weeks practising for what is sure to be a thrilling and dynamic season. When we started the NASCAR Heart franchise, we set out to capture the drama and excitement that unfolds in NASCAR every week and deliver that experience to gamers around the world.
“The eNASCAR Heat Pro League is the next evolution of that mission, and we’re thrilled to bring competitive online console racing to a global esports platform in collaboration with NASCAR.”
