The Dallas Morning News has announced that it will be covering Overwatch League team Dallas Fuel for the rest of the league’s regular season, which ends on August 25th.
“We think we are in a strong position to build a following of esports enthusiasts” Garry Leavell, Sports Editor at The Dallas Morning News said.
“There are plenty of bloggers who don’t have access to players and some good esports journalists who write trend stories. But no one covers local sports franchises the way we approach the Cowboys, Mavs, Rangers or Stars. We think esports fans are hungry for serious coverage. Led by assistant sports editor Tommy Magelssen, we aim to provide that coverage of the Dallas Fuel.”
“The Dallas Morning News will continue to evolve our coverage of areas of interest to the North Texas community and our broad geographic footprint” Grant Moise, President and Publisher of The Dallas Morning News said. “The topic of esports is one such area we have identified for expanded coverage in which North Texans have expressed an emphatic interest.”
The coverage is a trail for the newspaper, and is likely to be more expansive when Fuel officially relocates from Los Angeles, California to Texas in 2020.
“Esports is a multi-billion-dollar industry with millions of dedicated players and followers, but until now there has been a lack of serious reporting on the teams, especially from big news organizations” Moise continued. “We intend to change this and will experiment with coverage, interact with our loyal audience members, and receive feedback in this new arena so that we can deliver the content that is of most interest to the enthusiastic North Texas fan community.”
