Imane ‘Pokimane’ Anys recently became the latest high-profile streamer to ink an exclusive deal with one platform, in this case Twitch, as streaming platforms continue to push for exclusive contracts with the most popular streamers.
Just as Twitch has, YouTube, Facebook Gaming, and Mixer have all ramped up their efforts to secure some of the industry’s most popular streamers as the battle for supremacy in the booming industry continues to heat up.
“These platform deals are nutty” Pokimane said during an appearance on the Misfits podcast (h/t Dexerto). “They’re dumb. And it truly is life-changing money.” During her discussions with Twitch, Pokimane said “If you guys basically offered me nothing then, in a sense, you’re forcing my hand.”
Pokimane admits that the deal with Twitch is a good one, and adds that Twitch is the streaming platform that she wanted to stay on anyway.
You can watch the interview below: